Client Intake
questionnaire.
About the project
What is this project? Describe it in plain language.
Intended platform(s)
Approximate length
Target launch date
Budget range (approximate)
Audience & goals
Who is the primary audience?
What do you want the audience to feel or do after watching?
How will success be measured?
Creative direction
3 words or phrases that describe the tone
Reference films, ads, or creators you love (and why)
Anything you've seen that you absolutely do NOT want
Logistics
Primary shoot location(s)
On-camera talent
Existing footage or assets to incorporate
Music preference
Who is the main point of contact and decision-maker on your side?
Anything else we should know before our first call?